Copywriter at McCann Worldgroup
Hi, I’m Ethan MacDonald
I’m a former underwater welder turned copywriter, and there’s a pretty solid chance I’m the only person who can put both of those things on a resume.
Reach out if you want to hear about the time I got attacked by salmon or if you want to chat about advertising.
Clients
Wendy’s, Petro-Canada, Kids Help Phone, Bayer Crop Science, GM, KIND Snacks, Gerber (Nestlé), The Original Santa Claus Parade, Suncor, University of Toronto, Walmart, Centennial College, Grainger, DoorDash
Recognition
2023 Marketing Awards – Gold
2023 Marketing Awards – Silver
2023 Strategy Awards– Bronze x 2
2023 The One Show – Merit
2023 The One Show – Shortlist
2023 ADC – Merit
2023 WARC – Bronze
2023 ADCC – Silver
2023 Epica – Silver
2023 AME NY – Gold
Experience
McCann Worldgroup – 2022 – Present
Church+State – 2021 – 2022
Education
Humber College – Advertising Copywriting
University of Guelph – BA English